Author(s) :

JACKDEN NANLE HARUNA, ABIODUN JOSEPH OLUWADARE, PhD.

Volume/Issue :

Abstract :

This study investigates the role of mass media in counterterrorism operations in Nigeria, focusing on two state-owned platforms: Radio Lafiya Dole and the Nigerian Television Authority (NTA). Against the backdrop of Boko Haram’s prolonged insurgency in the country’s North-East, the study explores how these media outlets have contributed to strategic communication efforts aimed at shaping public attitudes, countering extremist narratives, and enhancing civic resilience. Using a mixed-methods research design, data were collected through structured questionnaires (n = 311) administered to media audiences and internally displaced persons (IDPs), as well as eight Key Informant Interviews (KIIs) conducted with media practitioners, security personnel, and civil society actors. Descriptive statistics (mean scores, percentages) and thematic analysis were used to analyse the data. Findings indicate that both NTA and Radio Lafiya Dole have played moderate yet contextually significant roles in Nigeria’s counterterrorism communication efforts. Radio Lafiya Dole was perceived as particularly effective due to its use of local languages and culturally relevant programming, while NTA’s national coverage gave it institutional leverage despite credibility limitations. The study also revealed critical challenges that undermine media effectiveness, including inadequate funding, limited editorial independence, poor integration of digital tools, and insufficient audience feedback mechanisms. Furthermore, respondents expressed skepticism toward government-controlled narratives, citing a lack of community engagement and localized messaging as constraints to influence. The study concludes that while mass media has the potential to support Nigeria’s counterterrorism objectives, its current deployment is hindered by structural, institutional, and technological barriers. To enhance media impact, the study recommends multi-platform communication strategies, increased funding, professional autonomy, and localized content development that resonates with conflict-affected populations. By situating mass media within the broader non-kinetic strategy of national security, the research contributes to the discourse on strategic communication, media credibility, and counter-extremism in fragile states.

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